“It’s a marathon not a sprint” is a saying that should be recognised more in business. Doing something sustainably will allow you to keep doing it endlessly, no matter what it is. Sustainability has become a buzzword in recent times, but it is not just about the environmental footprint of your company (how much energy you consume or the waste you produce) in a much broader sense it is about being a responsible citizen of society and contributing to a positive net total or win-win.
The integration of work and life where the work is something that people truly want to do, giving their energy willingly is sustainability.
The balance of all business stakeholders that ensures fair and profitable relationships is sustainability.
This is what we hope to achieve in every country that we operate for ourselves and our customers and end clients.